Mountain Dew Loses Control, Crisis Management Ensues

Posted on: 17, May 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, risk assessment Leave a Comment

How did this mess ever get the green light? Late last month, PepsiCo joined the ranks of organizations that went too far with edgy marketing campaigns and were forced into crisis management as a result. The company partnered with controversial rapper and producer Tyler the Creator to produce a new …

Crisis Management Ostrich Alert for Colleges & Universities

Posted on: 09, Apr 13

Jonathan Bernstein crisis avoidance strategy, crisis communications, crisis management, crisis planning, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, internal crisis management, Jonathan Bernstein, public relations, reputation management, risk assessment, school crisis management, strategic reputation management Leave a Comment

You Might Be An Ostrich If….. If you haven’t already initiated an independent investigation to determine whether or not you could be the next Penn State or Rutgers…you might be an ostrich. If you know that something which has happened or is happening on your sports programs could seriously harm …

The Crisis Show

Posted on: 13, Jun 12

Erik Bernstein crisis communications, crisis litigation, crisis management, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, litigation-related PR, media training, PR, public relations, reputation management, risk assessment, risk management, social media, strategic reputation management, The Crisis Show Leave a Comment

Talk crisis management with the pros Tonight marks the first episode of The Crisis Show, a broadcast featuring the talents of Bernstein Crisis Management president Jonathan Bernstein, crisis/litigation expert Rich Klein and social media pro Melissa Agnes. Together, they will provide crisis management analysis for high profile and currently breaking …

Forward Thinking Means Better Crisis Management

Posted on: 13, May 12

Erik Bernstein crisis avoidance strategy, crisis communications, crisis management, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, public relations, reputation management, risk assessment, risk management Leave a Comment

Plan ahead to protect yourself When we sit down to discuss crisis management with clients, one of the first steps we take is to have them list what they see as their vulnerabilities. From internal problems like disgruntled employees and mechanical breakdowns, to external issues like supply line disruptions or …

French Pirates Go Into Crisis Management Mode

Posted on: 23, Jan 10

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, reputation management, risk assessment

When your company takes a strong public stance on an issue, displaying any behavior that contradicts that position is very dangerous. If you need proof, look no further than the crisis management French anti-piracy group Hadopi, who was caught red-handed last week using a font which was created exclusively for …

J&J Fails Crisis Management

Posted on: 19, Jan 10

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, reputation management, risk assessment

Johnson and Johnson’s 1982 Tylenol recall set a precedent for effective crisis management, laying out the guidelines of communication, cooperation and transparency. Because of this, it comes as a surprise that they recently strayed from their practices by failing to react to customer complaints or FDA questioning about many of …