Keeping the Wolves at Bay

Reviews and Readers' Comments

"Jonathan Bernstein has done it again. With his third edition of Keeping the Wolves at Bay, he has provided remarkable insights for all those who have ever faced an unwanted spotlight. He has updated this version so that readers will understand how to strategically deal with news media, rather than be a target. I deal with the media everyday, yet I was still able to finish with a number of practical take-aways that will help me in my business.

"I wish I had written Keeping the Wolves at Bay!"

Richard S. Levick, Esq.
President
Levick Strategic Communications, LLC
Co-Author (w/Larry Smith):
Stop the Presses: The Litigation PR Desk Reference

I loved your workbook! It's a source of sensible, simple, constructive, doable, and essential media coaching advice.

James E. Lukaszewski, ABC, APR, Fellow PRSA, CCEP
Chairman and President
The Lukaszewski Group Inc.

Jonathan Bernstein's guide to media relations and crisis communications is concise yet comprehensive. It respects the intelligence and the time of PR professionals and aspirants, especially those who need a quick checklist refresher in the sudden murk of a media onslaught or crisis situation. It's like a Swiss Army knife -- lots of cool tools in a compact package. In case of emergency, grab this.