Bernstein Crisis Management. Crisis response, prevention, planning, and training.
crisis Management | BCM Home
About BCM
Media Coverage
Privacy Policy

Enter Keywords


crisis management, reputation management
Bernstein Crisis Management Blog
crisis management, reputation management
Bernstein Crisis Management Blog
crisis management, reputation management
Subscribe to the Bernstein Crisis Management RSS Feed
crisis management, reputation management


Definition of a Crisis
Any situation that is threatening or could threaten to harm people or property,
seriously interrupt operations, damage reputation and/or negatively impact the bottom line.

Strategic Reputation Management Planning


Consulting and training services delivered to you via WebCam—immediately and cost-effectively.

To learn more,
write to:
Jonathan Bernstein

Click to download document of BCM Services in PDF format

Reputation is any organization's or individual's most important asset. Bernstein Crisis Management recognizes that and can assemble a team to develop a Strategic Reputation Management Plan whose tactics are matched precisely to the plan's objectives. Elements include:

  • Establishing clear goals for Internet presence and communication.
  • Search engine optimization for existing and proposed websites or blogs.
  • Linking strategy.
  • Pay-per-click campaigns (when appropriate).
  • Creating a communications structure that can be repeated for new brands, new products and/or major new organizational developments.
  • Creating a communications structure that optimizes achievement of financial goals.
  • Tactics for crisis prevention and response.
  • Traditional media relations.
  • Methods of plan measurement.

References available on request. Call (626) 825-3838
or write to

Crisis Management Services

Crisis Prevention   |   Crisis Response   |   Training Services   |   Crisis Simulations
Online Crisis and Issues Management   |   SEO for Reputation Management
Social Media Crisis Management   |   Sports Crisis Management
Strategic Reputation Management Planning   |   Crisis Litigation Consulting
Crisis Management Training and Seminars   |   Download all BCM Services (PDF)

Copyright © 1996-Present by Jonathan Bernstein. All Rights Reserved.

  |  Home  |   Biography  |   Recommendations  |   About BCM  |   Services  |   Articles  |  
  |  Bookstore  |   Newsletter  |   Media Coverage  |   Contact  |   Privacy Policy  |   Sitemap  |