Strategic communications crucially align messaging with organizational goals across PR, leadership, and crisis management for brand consistency and resilience.
Strategic Approach is Critical to Communications Success
Posted on: 11, Mar 24
Reputation Management During Crisis
Posted on: 30, Jan 24
Virtually every crisis today holds some type of threat to reputation. Knowing that fact, it’s critical to consider how you’ll keep this valuable resource intact. Let’s explore the strategic considerations involved in protecting your good name during tough times.
Crisis Response 101: Mastering the Art of Firefighting in Business
Posted on: 18, Sep 23
Crisis response is the art and science of firefighting in business, protecting your reputation, operations, and financial bottom line.
The Crucial Role of Rapid Crisis Response in Effective Crisis Management
Posted on: 08, Aug 23
Discover the critical role of rapid crisis response in effective crisis management, why immediate action matters & how consultants can help.
Words Matter! Use the right ones.
Posted on: 06, Apr 20
[Editor’s note: This guest post from crisis pro Janie Jordan highlights the importance of avoiding negative language in your crisis communications. While it’s more natural for many people to use words like don’t, not, won’t, or can’t when describing situations, substituting more positive or at least neutral ways to …
Do Your Crisis Management Firefighters Practice Their Skills?
Posted on: 19, Feb 20
Planning is important, but plans require practice to be used properly in a crisis Imagine you came upon a firefighting team just arrived at the scene of a fire, all milling around with leaders shouting conflicting orders, firefighters not recalling how to properly set up and use their equipment, and …
Know These Leadership Diseases So You Can Avoid Them
Posted on: 18, Dec 19
[Editor’s note: The author of this post, Paul Biddle MBE, has 23 years in UK Law Enforcement along with multiple tours of Iraq & Afghanistan. In other words, he knows some things about real world crisis management and crisis leadership. Today he explores issues, or as he calls them diseases, …
Further Misadventures in Fake News
Posted on: 02, Dec 19
[We came across this post on internet technology expert David Strom’s ‘Web Informant’ blog and thought our readership of “crisis managers, whether it’s in your job description or not” would find this in-depth explanation of several extremely manipulative strategies being employed to create fake news online to both misinform …
When Crisis Comms is the Right Thing to Do
Posted on: 15, Oct 19
[Editor’s note: This post is quite interesting as it examines a topic that’s not often approached in the public eye. If a company in crisis knows it’s going out of business regardless of how things play out, how should crisis communications be approached? What are your obligations, and what’s …
“Woke-Washing” Is Not The Solution For A Bad Reputation
Posted on: 08, Oct 19
[Editor’s note: Much like the hashtag fails we saw lead to crisis management disasters so commonly a few years back, the trend of “woke-washing” — trying to champion popular causes to demonstrate what a good company you are while sweeping some not-so-positive things under the rug — has already …
The Ugly Side of Public Relations
Posted on: 19, Aug 19
[Editor’s note: This guest post comes to us from Australia-based crisis pro Tony Jaques’ Managing Outcomes e-Newsletter. While part of public relations and crisis management work inevitably involves assisting those who have made mistakes, we agree with Mr. Jaques that there is a line to be drawn between helping …
Chicago Mayor Lori Lightfoot Steps In It With Hot Mic
Posted on: 25, Jul 19
A hot mic captured Mayor Lori Lightfoot calling a Fraternal Order of Police vice president an “FOP clown” during Wednesday’s City Council meeting, but she later apologized and acknowledged it was inappropriate for her “to say that out loud.” As Fraternal Order of Police Vice President Patrick Murray approached the microphone …
Crisis Management Case Study: Exploding Fireplace Recall
Posted on: 12, Jun 19
[Author’s Note: The general public seldom gets to see what goes on behind the scenes of a significant product recall. It ain’t always easy!] The Crisis Home Products manufacturing (name disguised), based in the Midwest with operations throughout North America, received reports from distributor showrooms that some of the …
Tips To Help You Sort Through Today’s Polarized Publics
Posted on: 14, May 19
More and more often while working with clients we see examples of how extremely polarized audiences have become today. While gauging public reaction to your crisis communications is a recommendation any expert will give you, fewer mention the fact that you may see completely different responses to the same …
Smart or Risky? Starbucks Instructs Employees On Crisis Comms After Former CEO Announces Presidential Bid
Posted on: 01, Feb 19
Like it or not, when someone’s represented your company publicly for many years that association sticks around after they retire. That’s a lesson Starbucks is learning the hard way after former CEO and chairman Howard Schultz announced that he was considering a 2020 presidential run. Anticipating questions from customers …