Successful crisis managers learn the most from studying real-world situations. This recent article from AdAge.com dissects the crisis management strategies used by the CDC when reacting to the recent “swine flu” outbreaks. Although the story is directed towards marketers, I believe the tips within apply to any organization’s crisis prevention …
The President of the United States is the most prominent crisis manager in the world. His entire job revolves around crisis management, reputation management, and communications on a scale few can truly understand. A recent CNBC story gives our newest President high marks. “I think he understands communications better than …
For effective crisis management, information needs to flow quickly to your target audiences. This past week communicators have done, by and large, a good job of using the various media channels available, especially social media. Relying on crisis communication protocols, the Federal Centers for Disease Control and Prevention in Atlanta, …
I’d like to let all of my readers know that I’ll one of the speakers at a Ragan Communications webinar entitled, “Communicating the Swine Flu Crisis to Employees and Stakeholders.” The primary goal will be to educate communicators who are charged with handling this crisis. All aspects of crisis management …
Worldwide health care provider International SOS has created a web site solely to communicate important info about recent the swine flu outbreaks. The site should be of great use to anyone involved in creating crisis management plans as it has all the current news and recommendations regarding the new outbreak. …
A 17-page “Disease Briefing on the 2009 H1N1 (Swine-) Flu Outbreak in Humans” was published yesterday, April 25 by Gunnar J. Kueppner, Region 9 President, International Association of Emergency Managers. The report is copyrighted by Gunnar, who was kind enough to allow me to make it available for download. The …
This is the entire special issue of “Crisis Manager” that I just distributed to subscribers about this subject. Look for updates on this blog soon. __________________________________________________________________________________________________________________________________________ ¤¤CRISIS MANAGER¤¤ BREAKING CRISIS ALERT Editor: Jonathan Bernstein, jonathan@bernsteincrisismanagement.com “For Those Who Are Crisis Managers, Whether They Want to Be or Not” Circulation: 4,500+ …
Before the digital age, the previous day’s happenings were often erased by today’s news. Now, the opposite is actually true. With so many people getting their news via the Internet, stories actually gather steam, being passed virally with opinions (both informed and otherwise) being tagged on willy-nilly. A recent article …
It’s always nice to have a client mention how pleased they were with your efforts, especially in a public forum. I recently did some work for a client of Beckwith Communications and Sandy Beckwith was kind enough to share some advice of mine on her blog regarding how to deliver …
The latest edition of Crisis Manager went out yesterday and is now posted to our site as well. I’ve still got Twitter on the brain and this issue features an article detailing my conversion from Twit-a-phobe to vocal supporter. We’ve also got a guest piece by Tony Lentini , President …
It can’t be said enough, thorough preparation is the key to successful crisis response. A reporter from Pacific Business News recently spoke to members of several crisis communications firms to prove this point using real world examples, including navigating clients through last year’s terrorist attack in Mumbai. From the article: …
Tired of me talking about social media yet? You’d better get used to it because this former flavor of the month is garnering more attention than ever before. This story by Riverside Marketing President Heidi Cohen, run on Clickz.com, discusses the importance of a multichannel PR or crisis management approach …
I couldn’t resist sharing this one after the way I finished Thursday’s post. I said having an open ear to social media outlets can only aid your reputation management efforts, and this story of a very angry Comcast Cable customers’ issue being resolved via Twitter proves that point beautifully. Setting …
With so much talk about Twitter recently I thought I’d share another article, this one from Advertising Age. Although many of these tips are standard crisis management, new tools do change the game. “You don’t have to bow to the Twitter torches and do everything they tell you to do,” …
Domino’s Pizza’s crisis management team definitely earned their paychecks this week. Last Monday, two employees posted a YouTube video which showed one of them doing various disgusting things to a Domino’s sub sandwich, including sticking cheese up his nose and, ahem, “passing gas”, on the salami. With the video garnering …
