Bernstein Crisis Management Media Interviews

Bernstein Crisis Management team members are thought leaders in their fields, regularly contributing interviews to major media outlets around the world. Here you’ll find the latest commentary from our top experts featured in the news.

12.8.19Public Relations Review#Expert crisis prevention for public relations
11.5.19SalonWhy is Facebook rebranding? PR experts have some theories
8.1.19NBC NewsFollowing transgender remarks, Mario Lopez faces critics on the left and right
7.24.19Rolling StoneIs There Really Such a Thing as a #MeToo Comeback?
7.8.19BloombergL Brands Falls as Wexner Ties to Epstein Come Under Scrutiny
4.29.19Agency Leadership AdvisorsSpotlight on Jonathan Bernstein of Bernstein Crisis Management
4.19.19NPRBoeing Slow To ‘Own’ Recent Air Disasters, Analysts Say
3.26.19CNNJussie Smollett’s case may still cast a shadow over his career
3.16.19NPRWith Planes Grounded, Boeing Considers Its Next Steps
3.13.19Bloomberg BusinessweekTwo 737 Max Crashes in Five Months Put Boeing’s Reputation on the Line
3.7.19SalonFacebook’s shift to “privacy-focused” company: earnest change or cynical PR move?
1.21.19CNBCHuawei launches a charm offensive — but PR execs say it may face a ‘literally impossible’ task
1.19.19Business InsiderNetflix’s ‘Fyre’ director says Fyre Festival founder Billy McFarland could make a comeback when he gets out of prison
1.11.19New York MagazineCrisis and PR Experts Are In Agreement About R. Kelly’s Future
10.22.18Washington PostRyanair: Passenger’s racist tirade offers case study for airlines on how not to deal with a PR disaster
10.3.18VoxHow Kanye West’s brand survives his controversies, explained by a crisis PR expert
9.29.18The Roy Green ShowHow the FBI will investigate Kavanaugh, The treatment child-killers receive, & Brad Wall on Bill C-69
9.17.18The Measurement StandardJonathan Bernstein Interview: The Two Key Factors for Preserving and Rebuilding Reputation
9.8.18The Wall Street JournalCan CEOs Get Away With Smoking Pot?
8.31.18NPR MarketplaceMore Bad News For Wells Fargo
8.28.18Financial Management MagazineKeep your social media past from haunting you
8.27.18Ragan10 surefire ways to ensure your next crisis spirals out of control
8.22.18MoneyishWhy #MeToo will survive Asia Argento’s sexual assault allegation
6.26.18DVM 360Protecting your veterinary practice from a cyberattack
6.26.18DVM 360Facing the cyberbully: Handling trolls and other Internet haters without fear
6.20.18PolygonWhy are game companies so afraid of the politics in their games?
5.30.18WIREDCancelling ‘Roseanne’ Wasn’t About Conviction — It Was About Capital
5.25.18Sun SentinelAll eyes on Publix: What crisis experts have to say about a rough week
5.21.18The New York TimesOliver North Blames ‘Culture of Violence’ for Mass Shootings
5.4.18SmartLinx PodcastPreparing for Crisis Management
5.3.18RackedKanye West’s Comments on Slavery Probably Won’t Hurt His Clothing Brand
4.19.18MoneyishWhat does anti-bias training — like the one Starbucks could employ — actually entail?
4.12.18The Wall Street JournalHow Did Facebook CEO Mark Zuckerberg Do? Crisis-Management Experts Weigh In
3.11.18AdWeek4 Steps for Effectively Managing a PR Crisis
1.27.18SalonWhat happens when a meme makes a corporation lose control of its brand?
11.30.17CBC NewsPost-Weinstein era prompts swift action against stars accused of sexual misconduct
10.16.17MoneyishHere’s how to rebrand your company after a major scandal like Harvey Weinstein’s
9.24.17WIREDAll the Ways Equifax Epically Bungled Its Breach Response
9.12.17MoneyishHere’s how to handle a social-media nightmare like Ted Cruz’s
9.6.17Boston HeraldReport: Red Sox caught stealing Yankees’ signs
8.16.17CGTN AmericaJonathan Bernstein talks crisis management after Trump ends manufacturing council
8.3.17NYS Society of CPAsWhat’s the Worst That Could Happen? Worst-Case Career Scenarios and How You Can Fix Them
7.12.17MarketwatchDonald Trump Jr.’s email scandal is a cautionary tale for all American workers
5.4.17CTV NewsFamily Booted From Delta Flight
4.18.17The Daily BeatJonathan Bernstein on Crisis Management and United Airlines
4.14.17USA TodayHell of a ride: even a PR powerhouse couldn’t get Uber on track
4.6.17USA TodayKendall Jenner: Is she ‘complicit’ or not in Pepsi ad fiasco?
3.30.17MashableHow Samsung plans to rise from the Note 7 disaster with the Galaxy S8
3.16.17IndystarUSA Gymnastics President Steve Penny resigns
2.7.17Cars.comCan Volkswagen Earn Back Shoppers’ Trust?
2.7.17ForbesShould Your Brand Take A Stand? 3 Ways Advocacy Can Boost Sales
1.17.17Vanity FairDoes a Donald Trump Endorsement Actually Hurt a Brand?
12.2.16The Wall Street JournalExpert: Buzzfeed story on ‘Fixer Upper’ stars a ‘hit piece’
11.16.16The Wall Street JournalCrisis of the Week: Colonial Confronts Deadly Pipeline Explosion
10.24.16The GuardianMicrosoft Surface irks NFL coaches and stars: ‘I’m done with tablets’
10.19.16The GuardianSamsung owners furious as company resists paying up for Note 7 fire damage
8.22.16E! NewsSpeedo USA, Ralph Lauren and Syneron Candela Drop Ryan Lochte’s Sponsorships Amid Rio Scandal
8.19.16E! NewsRyan Lochte Hires Justin Bieber’s Former Crisis Manager: 4 Things the Olympian Can Learn From the Singer’s Troubled Past
7.25.16Claims JournalPlanning for the Worst: Terrorism and Workplace Violence
7.7.16The GuardianElon Musk Twitter rank a ‘case study’ in how not to handle a crisis, experts say
6.15.16The WrapHow Much of a PR Nightmare Is Gator Attack for Disney?
5.24.16The Wall Street JournalCrisis of the Week: Plains All American Tries to Contain Reputation After Spill
5.13.16Fox NewsWoody Allen’s career won’t be affected by assault claims, expert says
5.8.16Minter DialogueMinter Dialogue with Erik Bernstein
4.22.16Austin American-StatesmanExperts: Whole Foods was right to counterattack on cake claims
3.8.16International Business TimesHow Maria Sharapova’s Meldonium Drug Test Admission Could Save Her Image, Career And Endorsements
3.7.16The Wall Street JournalCrisis of the Week: BAT Fights Bribery Claims
2.24.16The TennesseanExperts: Tennessee coaches news conference missed mark
2.14.16New York State Veterinary Medical Society “Connections” MagazineCyberbullying of Veterinarians
10.19.15International Business TimesTennis Gambling Scandal Update: Amid Match-Fixing Allegations, Can Fans Trust Tournament Results?
12.14.15The Wall Street JournalCrisis of the Week: VTech Breach Exposes Children’s Info
10.19.15Jacksonville Business JournalHow does Tote Inc. fix its image after the El Faro tragedy?
10.12.15The Wall Street JournalCrisis of the Week: Reality Hits Hard for Fantasy Game Sites
10.02.15MashableVolkswagen cheated on diesel emissions. Its image will survive.
09.25.15Boston HeraldVW brand under repair
09.24.15MarketWatchVolkswagen deception will be hard to forgive
09.22.15MarketWatch5 life lessons from Pope Francis
09.01.15International Business TimesSalon And WSJ Delete Offensive Tweets: Here’s What A Twitter Fail Really Feels Like
08.31.15PRWeekHow the NFL can stop Concussion from knocking it out
08.19.15USATodayJared Fogle’s plea deal puts Subway back in spotlight
08.17.15EntrepreneurFrom Subway’s Jared to Bill Cosby: How Do You Make Hiring a Spokesperson Worth the Risk?
07.21.15PRWeekWhy Ashley Madison will no longer arouse customers
03.02.15International Business TimesWill SeaWorld’s New Marketing Campaign Keep It Afloat In The Wake Of ‘Blackfish’?
02.14.15CCTV Global BusinessPressing Concerns for Olympic Sponsors?
02.11.15WSJ VideoJonathan Bernstein talks to Wall Street Journal Video about Brian Williams
02.03.15The Baltimore SunEpiscopal leader suspected Cook was drunk days before installation as bishop
12.31.14Stars and StripesNFL Domestic Violence – AP’s Top Sports Story of 2014
12.12.14International Business TimesHow Do Amy Pascal And Scott Rudin Recover From Sony Email Leak? A Crisis Management Expert Weighs In
The Crisis Intelligence Podcast30 Lessons In 30 Years of Crisis Management With Jonathan Bernstein (Part 1)
30 Lessons In 30 Years of Crisis Management With Jonathan Bernstein (Part 2)
09.24.14CustomScoop Media BullseyeChats with Chip #1: Jonathan Bernstein of Bernstein Crisis Management
09.12.14Associated PressMany Obstacles Stand in Rice’s Path to a Comeback
08.25.14CNNJonathan Bernstein’s interview with CNN’s Michael Smerconish
04.30.14The Courier-JournalHorse racing suffers from a perception problem
01.16.14The Star TribuneTarget CEO Steinhafel apologizes, seeks to reassure customers
10.26.13St. Paul Pioneer PressRuben Rosario: To regain trust, Twin Cities archdiocese will have to come clean
08.23.13International Business TimesWhy Big Pharma Companies Don’t Care What You Think About Their Scandals In China
06.14.13The Baltimore SunFive questions for Jonathan Bernstein
01.16.13ShineOn Yahoo! CanadaWhy celebs like Lance Armstrong choose Oprah for their confessions
11.21.12The FinancialistTrial By Sandy: Bloomberg Weathers the Storm
11.21.12U.S.News & World ReportJill Kelley Retains High Profile Crisis Manager, Despite Reportedly Being In Debt
08.17.12ragan.comProgressive’s tardy, tepid response slammed on social media
08.10.12U.S.News & World ReportGood Deed Gone Viral Creates Web Headache for Travelocity
07.24.12FoxNews.comWarner Bros. to contribute to Aurora relief fund; PR pros say studio handling crisis with care and compassion
07.17.12The Morning CallPaterno family lashes out at Freeh Report findings
07.16.12Associated PressPaterno family denies Louis Freeh report findings
04.03.12Los Angeles TimesGround beef processor files for bankruptcy, blames
‘pink slime’
03.20.12PR DailyPR disasters averted: 7 cases of good crisis management
02.17.12PR DailyCEOs too scripted, not authentic enough, business bloggers say
11.08.11EntrepreneurHow to Maintain Clients’ Trust While Managing a Crisis
10.05.11Toronto StarThe selling of Amanda Knox
06.10.11Business FirstOSU scandal becomes lab on managing a crisis
04.28.11Engineered Wood JournalThe 10 Steps of Crisis Communications
01.28.11PR WeekCorporations need new outlets to build trust
11.19.10PR WeekRolls-Royce’s silence has both pros and cons
10.21.10NIOA NewsFighting Back: The Journalistic Ethics Code
07.20.10PCWorldIPhone 4 Antennagate Won’t Hurt Apple’s Image, Say PR Experts
06.01.10BloombergJonathan talks with Lori Rothman about the Obama administration’s management of the BP oil spill.
04.30.10BloombergBernstein Says Goldman Now in ‘Damage Control Mode’: Video
03.08.10Business InsiderHow to do a product recall the right way
09.29.07Montreal GazetteRecalls cast a shadow over toy industry
02.15.07USA TODAYMental health groups slam Volkswagen ad
02.13.07ForbesTaking The Plunge
12.28.06Pittsburgh Post GazetteWhat to take away from the blunders of 2006
07.31.06BusinessWeekThe Masters of Disaster
06.15.06USA TODAYHurricane prep work rings up sales
03.10.06San Diego Union-TribuneHospital’s quick response crucial, crisis experts say
12.11.05USA TODAYSouthwest’s ‘goodwill’ should keep fliers
10.11.05Aero-News NetworkStolen Jet Turns Up
09.06.05Daily Tar HeelU.S. leadership blamed for chaos
12.21.04BusinessWeekPfizer and Merck: Different Strokes
08.25.04Christian Science MonitorGosh, I wish I hadn’t said that!
08.04.04St. Petersburg TimesWith threat of terrorism, visibility can be a liability
02.01.04ForbesWal-Mart goes on PR offensive to repair image
01.12.04CBS NewsJacko Fans Fight Back
01.11.04The Taipei TimesAmericans staying calm about beef
12.31.03USA TODAYDon’t ignore mad cow, PR experts warn
11.19.02BBC News OnlineWorldCom investor hires Giuliani firm
11.14.02ESPNJohnson’s statements open media campaign
08.27.02Christian Science MonitorDynasty of domesticity in a legal pickle