Crisis Communications Firm’s Tips For Navigating Tough Conversations The occasional tough conversation is a part of doing business. Though these aren’t the task you’ll handle most frequently, it’s important to recognize that the way you handle those discussions can often …
5 Puzzling Aspects of Media Relations
5 Puzzling Aspects of Media Relations Through decades of work assisting with media-related crisis communications and media training spokespeople who are facing daunting tasks like live nationwide news interviews, we’ve come to realize that many people assume there are a …
5 Online Reputation Management Tips Every Business Should Know
5 Online Reputation Management Tips Every Business Should Know Reputation is an incredibly valuable business asset, and these days the fate of that asset will often be decided online. Before you can even begin to consider how to best protect …
Crisis Management in Esports
Crisis Management in Esports As the esports industry continues crossing into the mainstream it’s time for top orgs to make crisis management and crisis communications efforts a part of daily business Esports, or competitive video gaming, is a 1.4 billion …
5 Crisis-Causing Customer Service Mistakes To Avoid
5 Crisis-Causing Customer Service Mistakes To Avoid One of the best titles I’ve ever seen on a customer service desk nameplate is, “Director of First Impressions.” It showed they knew they were in a make-or-break position for their business, and …
Why It Pays To Educate Employees On Crisis Management
Why It Pays To Educate Employees On Crisis Management Every employee in your organization — and I’m really talking every employee — has a role to play in crisis prevention and management. While their levels of involvement will vary, you …
The Rage Trend Continues
The Rage Trend Continues Are your reputation management efforts taking heightened emotional states into account? There’s been a running theme in conversations with clients over the past couple of years — people out there are angry! “Hey, thanks for the …
5 Tips To Help You Prepare For Online Reputation Management
5 Tips To Help You Prepare For Online Reputation Management I think we’d all agree any complex task goes a lot better when the proper tools and training are in place before you decide to get started, right? While it’s …
Experts Share Top Indicators You Might Be Headed Towards A Crisis
Don’t ignore the warning signs! Most would agree that it’s become an established best practice to make crisis management a part of day-to-day business. Of course we also know that, realistically, busy people have to prioritize their time, and not …
5 Things You Should Never Do When You Get A Bad Review
Reduce the odds a single review turns into a truly damaging issue We see a lot of advice shared about the things you SHOULD do when you get a bad review, but how about a bit of crisis prevention focused …
Are You Protecting Your Reputation With A Plan?
Neglecting reputation can be costly With polls showing that global executives attribute a whopping 63% of their company’s market value to its overall reputation, it seems most in the know would agree reputation is a tremendously valuable resource. Why, then, …
Shell’s Apology For Purchasing Russian Oil During Ukraine Crisis
When the people speak, corporations listen Shell has joined a long list of companies being forced by public pressure into crisis management over not taking the hint to back out of business ventures with Russia as the invasion of Ukraine …
Why This Should Be The Year Of Crisis Preparedness For Your Brand
Would you be ready if you needed crisis management today? When a full 63% of your brand’s market value can be tied directly to how strong its reputation is, a single negative news article or popular social media post bashing …
Celebrating 28 Years of Bernstein Crisis Management
Turns out you can “just” do crisis management… A long time ago, in a strange and wonderful galaxy known as Los Angeles County, intrepid public relations expert Jonathan Bernstein took a leap of faith. Trusting his belief that a firm …
Crisis Communications Tips for Recorded Talks
Expert advice for hard conversations with clients, the media, and anyone in between. Tough conversations with clients are a part of doing business in any vertical, and how you handle them can make the difference between someone leaving with a …