A Working Plan

Jonathan Bernstein crisis communications, crisis management, crisis planning, Crisis Prevention, Crisis Response, crisis training

Because of the stress and strain a crisis brings to any organization, having realistic, workable plans is crucial to success in crisis management. In a recent post on her blog, 2M Communications Ink, Margaret McGann provided an excellent list for ensuring your crisis communications plan is workable: 1. Avoid minutiae …

Seeking Examples of Journalistic Ethic Violations

Jonathan Bernstein crisis management, media relations

For my newsletter, Crisis Manager, I’m developing a major article about Journalistic Ethics (please, no comments about oxymorons, two of my prior careers were as a journalist and as a member of military intelligence), I’m looking for generic, not specific examples of ethics violations.  In other words, I don’t need …

Get Your Feet Wet

Jonathan Bernstein crisis management, reputation management, social media

“If you’re going to tell your [brand] story in a world of blogs and streaming video, you better be able to communicate digitally,” summed up Hershey CFO Bert Alfonso. The many companies working on social media strategies, including Hershey, Sunny Delight and Best Buy, reflect management’s understanding that “sitting on …

Prepare for Breaches

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, reputation management

Nearly every business collects some type of personal information these days, and whether it’s email addresses or credit card numbers, a data breach brings many questions and immediate reputation damage. As the following quote from a Property & Casualty article explains, it is crucial for organizations to include this possibility …

Toyota’s Recovery

Jonathan Bernstein crisis management, Crisis Response, reputation management

It was not long ago that the name Toyota was on the tip of everyone’s tongue, and the talk was anything but positive. After briefly ducking out of the spotlight, the Japanese automaker is attempting to mount a comeback, starting with new statements promising improvements in safety and communications. The …

Ask the Crisis Manager

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, media training, reputation management

In an effort to educate the public about the world of crisis management, Bernstein Crisis Management President Jonathan Bernstein presents Ask the Crisis Manager, a series of Q&A sessions featuring both Jonathan and selected members of the public. Offered exclusively as a service to subscribers of his Crisis Manager newsletter, …

It Should Be a Felony (#ISBAF)

Jonathan Bernstein crisis management

With my tongue slightly in cheek, and foot hopefully not in mouth, I wanted to introduce a very off-topic subject here — actions which I humbly submit SHOULD be felonies and which COULD (possibly) be deterred by the level of punishment typically associated with a felonious conviction.  Or is that …

Is Apple in Crisis?

Jonathan Bernstein crisis management, Crisis Response, reputation management

Apple has experienced a number of troubles with the launch of the iPhone 4, including severe reception issues and a controversial email conversation that may or may not have occurred between Steve Jobs and a disgruntled customer, but is the company truly in need of crisis management? In a post …

Arizona Heats Up

Jonathan Bernstein crisis management, Crisis Prevention

Arizona plans to spend $250,000 on a public relations campaign to counter concerns about its controversial, new immigration law and promote itself as “a safe and welcoming destination.” The state’s hotel trade group will add another $30,000 to the effort, according to the Associated Press. The PR campaign is one …

Going Nuclear

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

As oil continues to gush into the Gulf of Mexico, experts from across the globe are touting their crisis response plans in the media. From caps to relief wells, it seems we’ve heard it all, but with concerns growing by the day some more extreme measures are beginning to draw …

Disaster Response Challenge

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

The British Red Cross is preparing to hold its annual Disaster Response Challenge, a real-time crisis management exercise that spans two full days, now scheduled to be held from September 24-26. Proving an opportunity for participants to experience the same situations and critical decisions that face first responders in real …

Where to Start

Jonathan Bernstein crisis management, Crisis Prevention

We often write about the necessity of starting crisis management before an issue ever arises, but the reality is that very few actually heed this advice. While convincing higher-ups to take the first step is tough, there is a proven path that leads to success, as this quote from the …