Crisis Simulation

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention

One of the best ways to learn how to handle a crisis is to simulate it. This way, you can identify gaps in crisis preparedness and work to close them before a real event occurs. To this end, the Kansas Emergency Management Agency has built “Crisis City,” a serious staging …

The Year in Crisis Management

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

The Institute for Crisis Management released their 18th Annual Crisis Report recently, which includes the important caveat that “This does not represent every crisis, but those business news editors determined of interest to their readers.” Compared to 2008, crises were up slightly. The most significant increase was in negative news …

Creating Faith

Jonathan Bernstein crisis management, Crisis Prevention, reputation management

After the stock market and financial fiascos of the past couple of years, many investors are still extremely reluctant to trust any business with their money. They have shown their lack of faith often by simply not investing, other times by forcing out the CEO’s who mismanaged their money. A …

Food Gatherers

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

Food Gatherers, a food rescue and distribution group, supplies food to subsidize the poor and jobless throughout Washtenaw County, Michigan. They supply food to 150 different organizations which provide over 7,000 meals a day to local families, all through the generosity of a meager 300 donors. Now, as you can …

The Travel Bug

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention

As the H1N1 swine flu rapidly spreads from nation to nation, many companies are taking advanced measures to prevent further spread. One major concern is business travel. Many crisis management plans call for employees’ travel to be tracked, as an interview from this New York Times web article states. “So …

A Healthy Dose of Fear

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention

If you’re even remotely involved in crisis management, then a couple weeks ago your desk was flooded with H1N1 flu warnings and preparations. The aim of many communicators was to prevent panic, and they were quite effective. Judith Analco of consulting firm EnviroKey says that may be a problem. In …

Dealing with Delay

Jonathan Bernstein crisis management, Crisis Prevention, reputation management

“We may have to delay the Marathon at least three hours.” Few words can put a chill down a Marathon staff’s spine quite like “delay.” For runners and walkers who have their pre-event routine timed to the minute; any kind of a disruption is upsetting at the least, and devastating …

Kentucky Fried Crisis

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

Kentucky Fried Chicken is the latest big name to find themselves in need of some heavy-duty crisis management. Their super promo, a partnership with Oprah designed to introduce America to their new grilled chicken, seemed destined for success. A story from The Consumerist details what went wrong. What’s happening is …

CDC Crisis Management

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response

Successful crisis managers learn the most from studying real-world situations. This recent article from AdAge.com dissects the crisis management strategies used by the CDC when reacting to the recent “swine flu” outbreaks. Although the story is directed towards marketers, I believe the tips within apply to any organization’s crisis prevention …