“Prank” News Story Goes Viral – Why you need to fact-check before sharing

Erik Bernstein fact checking Leave a Comment

Did you catch this viral story? You likely caught one of the many links sharing the story of a Popeye’s manager “arrested for dipping chicken in cocaine” early this month. The story went viral and was widely distributed as legitimate, something that personally pained me to see considering the page …

The Fake News Phenomenon

Erik Bernstein crisis management 1 Comment

When false ‘facts’ become headlines We use words like hoax, misinformation, and untruth, but the deceptively simple “fake news” describes one of the most common modern causes of reputation issues so very well. Media outlets today are in a frenzy of competition, each battling to publish stories that will get generate …