5 Crisis-Causing Customer Service Mistakes To Avoid

Erik Bernstein crisis management

Anyone who’s spent time in customer service knows that doing it well is a huge part of protecting brand reputation at the ground level. Take advantage of this to prevent more ‘issues’ from turning into ‘crises’ for your organization!

The Rage Trend Continues

Erik Bernstein crisis management

Are your crisis and reputation management efforts taking heightened emotional states into account? If not, you’re behind the times.

Why This Should Be The Year Of Crisis Preparedness For Your Brand

Erik Bernstein crisis management

Would you be ready if you needed crisis management today? While we’re seeing more interest in crisis planning and preparedness work than ever, it’s a simple fact that most organizations out there are not prepared to face a fully fledged, all-hands-on-deck, act-now-or-incur-serious-damage, crisis management situation. Some have no formal plan …

Crisis Communications Tips for Recorded Talks

Erik Bernstein crisis management

Expert advice for hard conversations with clients, the media, and anyone in between. Tough conversations with clients are a part of doing business in any vertical, and how you handle them can make the difference between someone leaving with a great impression of your brand, ready to pass on the …

Practicing Restraint of Pen, Tongue and Send Button

Erik Bernstein crisis management

Practicing Restraint of Pen, Tongue and Send Button A critical crisis prevention best practice That darn Send button. It’s much too easy to click the Send button on any communications device and just as easy for whatever you send to be (a) misunderstood; (b) shared with others along with the …

And You Thought 2020 Has ALREADY Been Bad?

Erik Bernstein crisis management

And You Thought 2020 Has ALREADY Been Bad? Crisis Preparedness and Response Is About to Get Tougher As I write this on October 12, 2020, never in my almost 40 years of crisis management experience have I ever seen an America more prone to erupt in new crises than right …

Keep On Talkin’ About Keepin’ On

Erik Bernstein crisis management

Are you ignoring the power of proactive positive crisis communications? “And there’s still a lot of faith, warmth, and trust When we keep on keeping on” — Curtis Mayfield, Musician, “Keep On Keeping On” September 8, 2020 — As we head into the last days of Q3 2020 the year …

When CEOS Become the Root Cause of Crises

Erik Bernstein crisis management

  One of the toughest challenges for any crisis management consultant is telling the CEO of a client organization that they are part of the problem.  When does that happen? When the CEO: fails to insist that crisis management best practices – crisis prevention and response – become an integral …

It’s Beginning To Look A Lot Like…Crisis?

Erik Bernstein crisis management

  “Mail your packages early so the post office can lose them in time for Christmas.” — Johnny Carson While Johnny Carson was certainly having some fun at our mail carriers’ expense, there’s no denying that the holiday season brings plentiful opportunities for organizations of all shapes and sizes to …

The 5 Top Crisis-Causing Mistakes in Customer Service

Erik Bernstein crisis management

  The front desk person at a financial services firm I visited some time ago had a marvelous title on her nameplate, “Director of First Impressions.” She knew that she was in a make or break position for her firm, that initial opinions of new clients may well be influenced …

A Different Take On Peloton’s PR

Erik Bernstein crisis management

Our crisis management consultants share their takeaways from this outrage outbreak You’ve undoubtedly already seen coverage related to Peloton, maker of high end exercise bikes and treadmills, becoming the first brand to draw the internet’s ire in the 2019 holiday season. While pundits have been furiously drawing lines in the …