Below you'll find a list of all posts that have been tagged as “Crisis Prevention”
Spot a crisis early to minimize damage How do you spot a crisis? Clients are frequently surprised when they bring us in because of what they’ve deemed a “potential problem” and we inform them they’re heading straight for a full-blown …
It’s a common occurrence for a crisis management pro – you’re brought into a case, start asking questions, and immediately spot red flags so blatant it seems impossible they were missed. Yet, more often than not, there’s no willful ignorance …
A discussion of some tough-to-swallow disaster preparedness truths, by Jonathan Bernstein If you’ve been denial about disaster preparedness, this may be a good time for you to avert your eyes, because you’re not going to like what I have to say. …
Why you have to consider the negative when making ad decisions How did an Australian clothing company wind up sending thousands of customers a marketing email that threatened to release compromising photos of them “everywhere”? While the idea is shocking, …
Why every organization is vulnerable to #MeToo allegations When humans are oppressed and repressed long enough and finally find a channel for venting their feelings, for finding justice, we sometimes overreact. Riots occur, with innocent individual and businesses damaged (or …
Why is this product particularly risky for Musk and The Boring Company? There’s no doubt that Elon Musk is a technical genius and a great thinker. And, while his latest venture has the kid in me shouting “woohoo!” it’s also …
The below post was written by Jonathan Bernstein on April 2, 2015. Since then, we have seen countless severe crises where the damage could have been prevented, or at least reduced significantly. Some of them are still in the headlines today. …
Everyday choices can create serious issues I can’t count the number of crises I’ve seen during my career that started with an operational decision that seemed like a good idea at the time — but which was fatally flawed from …
Don’t let dishonesty creep into your communications Lying is a funny thing. While it’s widely accepted that purposely stating something that isn’t true is classified as a lie and wrong to do, people convince themselves that other forms of lying …
Avoid the items on this list and up your crisis game Crisis management is often a game of mitigation. That means you stop damage where you can, and reduce the impact where it can’t be stopped completely. Creating additional risks …
We tell clients to get an outside perspective on things like new products or services whenever possible. When you’ve been close to a project you tend to only see what you want to see, and not what the savage eyes …
Mistake steps on profits for footwear distributor Score another one for sharp-eyed Redditors, and another financial loss for a company that failed to spot an issue before it created public problems. California-based Conal Footwear found itself in bad spot after a Reddit …
Don’t point outrage in your own direction with an inappropriate “tribute” share Cinnabon’s Carrie Fisher tweet is the latest in a long string of inappropriate social media shares following the death of public figures. One concerning trend is that the …
Plan ahead and reduce the impact of negative situations We’ve had the pleasure of guest lecturing classes at the USC Annenberg School of Communication and Journalism, and we can tell you first-hand there are some brilliant minds at work there. With …
Could hackers be stealing your data from hundreds of feet away? With just under $100 in equipment, attackers with the right knowhow can see every keystroke you enter on wireless keyboards from a number of major manufacturers. Not only that, …
