Crisis Communications Firm’s Tips For Navigating Tough Conversations The occasional tough conversation is a part of doing business. Though these aren’t the task you’ll handle most frequently, it’s important to recognize that the way you handle those discussions can often …
5 Puzzling Aspects of Media Relations
5 Puzzling Aspects of Media Relations Through decades of work assisting with media-related crisis communications and media training spokespeople who are facing daunting tasks like live nationwide news interviews, we’ve come to realize that many people assume there are a …
Crisis Communications Tips for Recorded Talks
Expert advice for hard conversations with clients, the media, and anyone in between. Tough conversations with clients are a part of doing business in any vertical, and how you handle them can make the difference between someone leaving with a …
Fisher Investments’ CEO Ken Fisher Puts $600 Million Foot in Mouth
It is the year 2019. Anything we say or do can end up being captured live and/or as a recording by virtually anyone around us, and then shared globally. Apparently Fisher Investments’ CEO Ken Fisher didn’t get the word. …
4 Useful Tips For When The Media Is Reaching Out To You
Reporters and media of all kinds are inevitable sources of stress for many crisis management situations, but that doesn’t mean it’s healthier to shut them out. With the modern 24/7 news cycle and literally millions of places for information …
3 Public Speaking Tips From Crisis Management Experts
With very few exceptions, people will tell you that speaking in public terrifies them. Even when it’s to deliver good news! Make it your job to communicate about a negative issue, and suddenly the anxiety cranks up to an …
3 Expert Tips To Help You Through Your Media Interview Or Public Statement
Having trained hundreds of clients for difficult speaking situations like media interviews or angry shareholder meetings we can tell you there’s one constant – people are scared of standing up in front of strangers and talking about bad news. …
Creating A Media Interview Checklist
Let’s face it, nobody wants to talk to the media in the middle of a crisis situation. Even the best-trained experts feel a little sweat when the heat is on, but you can eliminate an awful lot of unnecessary stress by …
Smart or Risky? Starbucks Instructs Employees On Crisis Comms After Former CEO Announces Presidential Bid
Like it or not, when someone’s represented your company publicly for many years that association sticks around after they retire. That’s a lesson Starbucks is learning the hard way after former CEO and chairman Howard Schultz announced that he …
3 Tips on Public Speaking from the Experts
Improving your ability to deliver the often-intimidating media interview or public statement According to Psychology Today, people are more afraid of public speaking than death. I see you nodding your heads out there, and to be honest when I first …
So You Don’t Think You Need Crisis Training, Huh?
I haven’t learned to do anything really well without training and lots of practice. I suspect this is true for you in your personal and professional lives. We all have areas in which we’re naturally more skilled, of course, but …
NFL Quarterback Provides Quick Lesson in Apologies
Humility, honesty, and a dose of good manners. It’s not often that we get to talk about positive media coverage of a star athlete, but with all of the “wrong way” examples out there it’s always refreshing to see someone …
Tools You Can Use When the Media Goes Too Far
We’ve been speaking out about what’s now been coined “fake news”, an overall lack of fact-checking, and unethical behavior from the media for many years. While many journalists strive to honestly bring news to the people, there are just as …
Air Force Academy Leader Provides Textbook Lesson in Communication
Following a nasty incident in which racial slurs were scrawled outside some student’s doors at the U.S. Air Force Academy in Colorado, Superintendent Lt. Gen. Jay Silveria gathered every cadet in a hall so they could hear his message. What …
We’re Giving Away “Keeping the Wolves at Bay”
KEEPING THE WOLVES AT BAY MEDIA TRAINING MANUAL NOW FREE TO ALL September 16, 2015 – Monrovia, CA — Keeping the Wolves at Bay, the widely used media-training manual published by Jonathan Bernstein, president of Bernstein Crisis Management, Inc., is …