Weathering the Storm

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, media training

The primary goal of crisis management is to provide an organization strong moorings from which to weather the storm that is a breaking crisis through training, crisis prevention and response plans, etc. In this article from CNNMoney.com, management guru Jim Collins explains the ways in which great companies take advantage …

Missing the Point

Jonathan Bernstein crisis management, public relations, reputation management

In keeping with the theme of corporations with a complete disregard for reputation management, disgraced insurance group AIG’s appearance before the House Financial Services Subcommitee yesterday did nothing to change public sentiment towards them. “We understand that since our relationship with the Government and taxpayers had changed, our behavior as …

Not the Best Buy

Jonathan Bernstein crisis management, internet reputation management, public relations

If there’s ever been a company in need some serious reputation management it’s Best Buy. They’re in the news again for mistreating customers, this time busted by HDguru.com for lying about price matching and delivery, among other policies. The article also includes a list of excuses managers allegedly supplied to …

Pandemic Response

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response

The business of handling national disasters is crisis management on a large scale. Currently, the Department of Health and Human Services is gearing up for a possible pandemic of avian flu. Predicted by many scientists, the timing of this pandemic is unknown. The government has done the right thing and …

Can You Handle The Truth?

Jonathan Bernstein crisis management, crisis management expert

Knowing when someone is telling you the truth is very beneficial to those in the crisis management field; understanding the reality of a situation is critical if you want to cover all the angles. In addition, if you have to pitch your services, knowing when a potential client is really …

Blog’s the Word

Jonathan Bernstein crisis management, crisis public relations, reputation management

“When your company or your name is being bombarded with negative commentary, your reputation is on the line and fast response is critical. One of the most effective tools in your arsenal is going to be blogging.” Blogs have moved from obscurity into the mainstream, covering topics from the absurd …

Hamburger – no make that Homeowner – Helper

Jonathan Bernstein crisis management, Crisis Prevention, reputation management

President Obama’s mortgage assistance programs give banks an excellent chance to get some good PR and repair their reputations simply by doing what was mandated – providing assistance to homeowners who are having difficulties. Unfortunately, it appears that not everyone is taking advantage of this opportunity. After hearing a reader’s …

Bad Bank PR

Jonathan Bernstein crisis management, reputation management

Recently, CEOs from eight of the banks who received government bailouts were brought before the House of Representatives to detail what exactly taxpayers are getting for their $165 billion investment. This chance for them to make clear their good intentions quickly became a crisis management disaster with five of the …

Preparedness

Jonathan Bernstein crisis management, Crisis Prevention, Crisis Response, risk management

Preparedness LLC is a client-focused risk consulting company with a long track record of assisting their clients in safeguarding people, protecting property and minimizing business interruption. Their eNewsletter frequently covers topics of importance to anyone in the business or crisis management fields from advice on readying your home and office …

SEO Growth

Jonathan Bernstein search engine optimization, strategic reputation management

As marketers begin to better understand how Web site optimization fits into overall campaigns, budget investments in search engine optimization (SEO) will grow at a higher rate each year, compared with other types of search marketing strategies, according to a recent report from eMarketer. The report, “Search Marketing Trends: Back …