Take Shelter!

Posted on: 27, Dec 11

Erik Bernstein crisis communications, crisis management, crisis preparation, Crisis Response, social media 2 Comments

Social media scare in Jersey The unfamiliar noise from Jaclyn Boruch’s cell phone startled her. She reflexively grabbed it. What she saw next scared her. In bold red letters were the words “CMAS Alert” followed by “Civil Emergency in this area until 1:24 PM EST Take Shelter Now U.S. Govern.”  …