The Cost of Bird Flu Crisis Management

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations Leave a Comment

Billions lost serve as stern reminder to be prepared for crises China’s most recent bird flu outbreak is a prime example of just how costly food-related crises can be. Although the country appears to have brought the virus under control via strict crisis management protocols — including the closure of …