4 Things to Check Before You Communicate

Erik Bernstein crisis management Leave a Comment

Practice restraint of pen, tongue, and send button Communicating can be a tricky thing. It’s easy to say something but not quite get across what you meant, and just as easy for you to say exactly what you intended and have it be interpreted in a completely different way by …

Why your official spokesperson isn’t the only one who needs media training

Erik Bernstein media training Leave a Comment

Is a lack of preparedness for media interest leaving you vulnerable to crisis? So you have an official spokesperson and they’re media trained to the point that they’d get your message across no matter what the situation. That’s a valuable asset to be sure. But, are they the only one …

Four ways to lie and why they’re a crisis management risk

Erik Bernstein crisis communications Leave a Comment

Don’t let dishonesty creep into your communications Lying is a funny thing. While it’s widely accepted that purposely stating something that isn’t true is classified as a lie and wrong to do, people convince themselves that other forms of lying aren’t so bad. As a kid I was told there are …

Air Force Academy Leader Provides Textbook Lesson in Communication

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Following a nasty incident in which racial slurs were scrawled outside some student’s doors at the U.S. Air Force Academy in Colorado, Superintendent Lt. Gen. Jay Silveria gathered every cadet in a hall so they could hear his message. What followed was a demonstration of public speaking ability that was …

HBO’s “Confederate” – When a Press Release is the Wrong Approach

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The announcement of HBO’s new show, “Confederate,” which takes place in an alternate timeline where Southern states successfully seceded from the union and slavery remains legal, was already bound to draw criticism. It’s pretty much the definition of a touchy topic. The way the show was announced, however, created even …

Navigating Irma Charities

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With friends and family sharing personal stories of preparations and evacuations we’d like to share information about giving for those affected by these massive storms from a trusted source – CharityNavigator.com. Hurricane Irma made landfall in Barbuda on Wednesday morning, September 6th, as a Category 5 hurricane. With winds of …