Below you'll find a list of all posts that have been tagged as “media relations”
Crisis Communications Firm’s Tips For Navigating Tough Conversations The occasional tough conversation is a part of doing business. Though these aren’t the task you’ll handle most frequently, it’s important to recognize that the way you handle those discussions can often …
Reporters and media of all kinds are inevitable sources of stress for many crisis management situations, but that doesn’t mean it’s healthier to shut them out. With the modern 24/7 news cycle and literally millions of places for information …
Empathy is key to reaching your target audience Have you ever tried to resolve an argument with a loved one without acknowledging their feelings first? Have you ever started apologizing, only to be told, “That’s not even what upset me in …
Is a lack of preparedness for media interest leaving you vulnerable to crisis? So you have an official spokesperson and they’re media trained to the point that they’d get your message across no matter what the situation. That’s a valuable …
Quick advice to start your course to being media-ready A lot goes into being prepared to speak to the media, and it can be a daunting skill to learn. But, in our experience, if you’re an expert in your field …
Hot tips for killer headlines Coming up with solid headlines is a priceless skill for any type of PR. And, despite what many think, you don’t have to sit and wait for a lightning flash of inspiration. By applying a …
Flipping out is not an option Composure is everything, and whether you’re a public figure or an ordinary Joe, blowing up in front of anyone with a recording device can quickly make you headline material. The Cincinnati Reds have been having …
Staying on top of changes in media is a must Knowing how to work and optimize contact with the media is crucial in any type of public relations. This isn’t like riding a bike, however. You need to constantly be …
Is this a sign of hope for resolution, or just smooth PR? The handling of Michael Brown’s death in Ferguson, Missouri has been characterized by poor communication, over-reaction, and the creation of an “us vs. them” attitude. Today, in a …
Not sure why your crisis communications aren’t having the desired effect? You could be missing one of these vital components. It’s hard to read the headlines without seeing a crisis or two, and, except in rare cases, they all require …
We don’t envy the crisis management team in this case Some people simply should not act as spokesperson for your organization. Unfortunately, when that person is your CEO, dissuading them from granting interviews may be difficult at best. Lululemon’s CEO …
Try a multimedia approach to help your crisis communications grab stakeholder’s attention Let’s be realistic – ANY communication you’re putting out these days is just a drop in the Internet Sea. How can you help ensure people, and specifically your …
Communicating with media is a crucial crisis management skill Once upon a time, the thing to do when you came under scrutiny was batten down the hatches and avoid discussing the matter altogether. We’ve long since moved past that school …
Neglecting an important aspect of crisis management creates unnecessary risk As the leader of an organization, you should expect to be talking to the media on a regular basis. Apparently, John Tortorella, coach of the NHL’s N.Y. Rangers, missed the …
Be the source of information and stop damaging rumor and innuendo in their tracks A huge part of successful crisis management is finding, or creating, the opportunity to tell your own story. Why, you might ask? The main reason is …
