The Dangers of Oversharing

Watching what you post is a must for both personal and business crisis management Sharing on social media seems innocent enough to most, but it can create all sorts of issues. One of the most common, and most damaging, is …

Krispy Kreme’s KKK Crisis

“We didn’t know” is a weak excuse these days Krispy Kreme was left apologizing after a store in Hull, England started promoting “KKK Wednesday”. Meant to stand for “Krispy Kreme Klub”, the promotion was shared on the popular doughnut shop’s …

Simplifying Social Media Crisis Management

Clear direction for a common issue No matter what your organization does, there’s a good chance you’ll have to defend your good name on social media at some point. When you do it inevitably feels a bit chaotic, but having …