Crisis Communication Examples – The Good and the…Not So Good

Erik Bernstein crisis communication

In the realm of public relations and brand management, crisis communication plays a critical role. A well-handled crisis can significantly mitigate damage to a brand’s reputation, while a poorly managed one can amplify the negative impact. This post will explore some notable crisis communication examples from well-known brands in recent years, highlighting both effective and…let’s just say “not so effective” approaches.