Protecting your reputation is critical when marketing and advertising [Editor’s note: We’ve all seen some seriously tone-deaf marketing messages going out as everyone works to cope with the coronavirus pandemic, so we thought this reminder from PR and marketing expert …
The face of 21st Century crisis management has been permanently changed, for worse and for better, by the coronavirus threat. We have always preached the idea of preparing for the worst while hoping for the best. The reality is …
[Editor’s note: This guest post from crisis pro Janie Jordan highlights the importance of avoiding negative language in your crisis communications. While it’s more natural for many people to use words like don’t, not, won’t, or can’t when describing …
Do you need a professional opinion? While it’s an established best practice to make crisis management a part of day-to-day business, we know the reality is that not everyone has room on their plate to truly make it a priority …
[Editor’s note: This post was originally published on Bernstein Crisis Management team member Jon Harmon’s Strategic Comms blog, and he was kind enough to allow us to reprint this important open letter to senior leaders in every sector that …
Preventing issues where you can Unprecedented volumes of email are slowing servers and crashing some systems. Customer service lines for many businesses are completely overwhelmed no matter how well staffed they thought they were. Websites are crashing, running erratically, and …
Aw CRAP… where do we go from here? [Editor’s note: Our colleague and seasoned crisis expert Jeff Chatterton was kind enough to allow us to reprint this timely piece, the title of which echoes what’s being said in boardrooms and …
Looking to improve your crisis management consulting skills? Take these 4 tips to heart. We find that people who gravitate towards crisis management – as we so often say, “whether it’s in your job description or not” – have a …
Freaking out is not a crisis management plan Headless chickens running amok appear to be in charge of many organizations – including media outlets – in response to the spread of COVID-19 globally and its imminent status as a pandemic. …
Planning is important, but plans require practice to be used properly in a crisis Imagine you came upon a firefighting team just arrived at the scene of a fire, all milling around with leaders shouting conflicting orders, firefighters not recalling …
How Some Well-Intentioned Meetings Increase the Risk of Crises Committees can be very useful for hearing different points of view, working out details of plans, and building consensus. Committees can also be the inadvertent cause of completely preventable crises and/or …
Know What Wikipedia Says About Your Brand Before a Crisis Hits Wikipedia has established itself as one of the internet’s most influential arbiters of reputation. Whatever the site says about your company, clients, or brand will influence what the world …
Learn the traits you need to succeed in the world of crisis management consulting Erik Bernstein and I do a lot of remote guest lecturing to college audiences, and invariably are asked, “What does it take to be a crisis …
Advice from an expert with decades of crisis management consulting experience In my 35+ years of crisis management consulting, I’ve made a some mistakes. And learned some important tips for being a better crisis management consultant. Here are my top …
Join us for quick pro tips from real crisis management consultants We’re bringing back a popular Bernstein Crisis Management series of short, informative blog posts, “Crisis Manager On The Spot”! These will typically feature questions for a crisis management consultant …
