Create a solid foundation for communication in crisis Crisis communications plans cannot be cookie-cutter, but there are certain principles that apply to just about every situation. Get the core bits down pat, and you’ll leave yourself significantly more room to think about …
A little help to avoid creating your own social media crisis Before posting anything to social media you need to ask yourself – “What could go wrong here?”. Could I be insulting a stakeholder group? Does this message mean the same …
Like it or not, when someone’s represented your company publicly for many years that association sticks around after they retire. That’s a lesson Starbucks is learning the hard way after former CEO and chairman Howard Schultz announced that he …
When you run into a situation that threatens to disrupt operations, reputation, and your bottom line, a brand-new “To Do Now!” list snaps into existence with alarming speed. Over our decades of experience working with clients in nearly every …
[Editor’s note: This compelling blog series comes to us from international crisis management expert and Bernstein Crisis team member Tim Scerba.] How to Prevent the Situation from Spiraling into a Crisis Once a situation exists that has the potential …
[Editor’s note: This compelling blog series comes to us from international crisis management expert and Bernstein Crisis team member Tim Scerba.] The Elements of a Crisis A key part of crisis preparedness and issues management planning is remembering that …
[Editor’s note: This compelling blog series comes to us from international crisis management expert and Bernstein Crisis team member Tim Scerba.] When a Crisis Really Isn’t In Aesop’s famous tale, The Boy Who Cried Wolf, a shepherd boy convinces …
[Editor’s note: The following article by Chris Lukach was originally published in the Philly Ad News January edition. It shares an interesting account of a problem many crisis management pros encounter, along with a much-needed wakeup call for communicators …
As we step firmly into 2019 I thought I’d sit down for a few hot takes on the top crisis management issues of the coming year. Here are three that have been top of mind: “Trickle down” from national …
Is this a wake-up call for YouTube about expectations and reputation? It only took one week for YouTube Rewind 2018 to become the most disliked video of all time, at the time of this writing now carrying a staggering 14 …
We hope you enjoy this reprint of a recent editorial from Crisis Manager, the award-winning crisis management newsletter. When a caller asked, “Can you unGoogle me?”, I have to admit it took me a second to respond. Though I chuckled …
Though identifying details including names and locations have been changed, the following is a real-life case study based on Bernstein Crisis Management client experiences. The Crisis “We have traced the probable source of E. Coli that is sickening people …
Improving your ability to deliver the often-intimidating media interview or public statement According to Psychology Today, people are more afraid of public speaking than death. I see you nodding your heads out there, and to be honest when I first …
This article, written by Bernstein Crisis Management president Jonathan Bernstein, has only grown in relevance since it was written. More often than not when we’re assisting clients with breaking crisis response there are reporters involved, and a worrying percentage of …
At the core of every message we create for crisis situations are our Three C’s of Credibility – Confidence, Competence, and Compassion. Without displaying these three items any crisis communication is bound to fall flat, and for the most part …
