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30 Lessons from 30 Years of Crisis Management Jonathan Bernstein got his start in crisis management when he helped launch one of the earliest crisis communications practices in the U.S. as part of a national PR office. Branching off to form Bernstein Communications, which would later become Bernstein Crisis Management, …
The 10 Steps of Crisis Prevention In my 30+ years of experience, I have found that 95% of the organizations with which I have had substantial contact are underprepared when it comes to crisis prevention. While the numbers have improved slightly in recent years as awareness of the need for …
The 10 Biggest Mistakes in Crisis Communications By Jonathan Bernstein All organizations are vulnerable to crises. Disasters, lawsuits, accusations of impropriety, sudden changes in ownership or management, and other volatile situations will happen. The threat of serious damage to people, property, reputation is real for virtually any organization, and many …
