Delta’s Slow Communications Takeoff Means Reputation Troubles

Erik Bernstein crisis management Leave a Comment

There’s no room for a sluggish response to a predictable situation Sometimes, $%@! happens. What really matters is how you handle it. When an outage in Delta’s systems left passengers around the world stranded, the airline failed to step up to the challenge in a timely fashion, and is taking serious reputation …

A Hot Slice of Crisis Management

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

Quick thinking turns crisis into opportunity for Delta Turning lemons into lemonade is an ideal goal of any crisis management effort. The folks at Delta airlines’ Knoxville, Tennessee branch proved they understand that concept perfectly when they satiated a plane full of grumpy, travel-weary customers who had been stranded on …

Alleged Delta Employee’s Reddit Posts Create Crisis Management Stir

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online reputation management, Reddit, reputation management, social media 1 Comment

Respond when your reputation’s threatened The popularity of social media has certainly opened up organizations to new types of crises. For a perfect example, take a look at how a poster on Reddit.com, claiming to be a Delta Airlines employee, responded to a complaint about poor baggage handling: “People get …