We hope you enjoy this reprint of a recent editorial from Crisis Manager, the award-winning crisis management newsletter. When a caller asked, “Can you unGoogle me?”, I have to admit it took me a second to respond. Though I chuckled …
Crisis Management Quotables…on What Google Says
Search is king when it comes to reputation When someone widely hailed as a driving force behind the digital revolution speaks up about the internet, there’s probably a bit of thought behind it. Chris Anderson was a long time writer …
What the Google-Twitter Deal Means to Crisis Management
Social media’s impact on search position gets another boost Twitter Inc. has struck a deal with Google Inc. to make its 140-character updates more searchable online. In the first half of this year, tweets will start to be visible in …
Search Engines and PR Success
If nobody can see your content, what good is it doing? Let’s face it, nobody is scrolling through pages and pages of a search for anything. These days, not being on the front page of a Google search is almost …