Nokia’s Quick Social Media Crisis Management for F-Bomb Tweet

Posted on: 24, Dec 13

Jonathan Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, reputation management, social media, social media crisis management, social media reputation management, Twitter Leave a Comment

What would you do in this situation? It seems not a day goes by where some organization or another isn’t doing crisis management for a social media mishap. Nokia New Zealand’s Twitter account was the victim of a strange incident recently where a single post with the words, “Fuck you” …

JPMorgan’s Social Media Crisis Management #Fail

Posted on: 18, Dec 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, public relations, reputation management, social media 2 Comments

Asking stakeholders to voice their opinion when you know your reputation is in the dumps is a bad idea Interactive social media events are a great way to connect with stakeholders and build your brand’s reputation, but several major brands have already learned the hard way that these events can …

Personal Social Media Crisis Management

Posted on: 16, Dec 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, public relations, reputation management, social media Leave a Comment

Still convinced a single post can’t cost you your job? Everyone gripes about their job from time to time, but now, instead of meeting up with a friend or picking up the phone, many choose to vent on social media for the world to see. While we can understand the …

Obama’s #FuneralSelfie #Fail

Posted on: 11, Dec 13

Jonathan Bernstein Crisis Prevention, Erik Bernstein, Jonathan Bernstein, public relations, reputation management, social media, social media crisis management, social media reputation management, Weiner Awards Leave a Comment

Could the President REALLY have been foolish enough to shoot this selfie ? You would expect the President of the United States to be well-versed in the ways of decorum and aware of the image he’s projecting ANYTIME he’s in public – especially when it comes to events like, say, …

The Weiner Awards – Recognizing Social Media Darwinism at Work

Posted on: 10, Dec 13

Jonathan Bernstein crisis management, Crisis Prevention, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, reputation management, social media, social media crisis management, social media reputation management, Twitter, Weiner Awards Leave a Comment

[Editor’s note: We’re happy to announce the first-ever Weiner Awards, a fun way to remind everyone out there that the way you use social media can bring some seriously nasty consequences!] LOS ANGELES, December 10, 2013 — Have you ever horrendously embarrassed yourself using social media?  You send a Tweet, …

United Gets it Right with $0 Ticket Crisis Management

Posted on: 18, Nov 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, public relations, reputation management Leave a Comment

Perhaps the airline has learned from painful experience Could it be that United Airlines has learned something from the series of crisis management mistakes it’s made over the past couple years? The company accidentally priced some fares at $0 on its website recently, which meant an unspecified number of customers …

Crisis Management Time for Luluemon after Dallas Store Bashes Charity

Posted on: 09, Nov 13

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management, Twitter 1 Comment

Didn’t think we needed to say it, but don’t talk smack about charitable organizations… [Editor’s note: This post was written before the latest uproar over comments from Luluelmon’s CEO regarding body types, which we’ll be covering tomorrow!] Yoga outfitter Lululemon (say that three times fast) won acclaim for its handling …

Facebook’s Latest Privacy Change and You

Posted on: 24, Oct 13

Jonathan Bernstein crisis management, Crisis Prevention, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, reputation management, social media Leave a Comment

Make sure you know who can see your posts! Have you been using the “Who can look up your Timeline by name?” setting on Facebook to keep your online actions hidden away from employers and coworkers? If you are, Facebook has an announcement for you; this setting is being removed! …

Social Media Crisis Management: Don’t Drink and Post

Posted on: 21, Oct 13

Jonathan Bernstein crisis management, Crisis Prevention, crisis public relations, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, social media reputation management Leave a Comment

Should you really even need to be told? Most people wouldn’t hold a press conference or shareholder meeting after spending a few hours at the bar, yet for some reason many of those same people feel strangely comfortable sharing to social media when they’re in the midst of tying one …

Why You Shouldn’t Copy the “I Quit” Video

Posted on: 01, Oct 13

Erik Bernstein crisis communications, crisis management, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, YouTube Leave a Comment

Immortalized online…but is it a good thing? The latest YouTube video to go viral features a young woman quitting her job in what most certainly is a creative manner, but was it a smart move? Let’s watch: Marina Shifrin is the woman in the video, and it was filmed at …

Live College Crisis Management Chat

Posted on: 03, Sep 13

Erik Bernstein crisis communications, crisis management, crisis preparedness, Crisis Prevention, crisis public relations, Crisis Response, crisis training, internal crisis management, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, school crisis management, social media Leave a Comment

We talk crisis management in higher education this Thursday at 7 pm EDT Institutions of higher learning naturally encounter situations requiring crisis management. After all, they are tasked with maintaining the safety and well-being of students and ensuring the integrity of faculty and staff, with a wide range of potential …

Panera Needs Social Media Crisis Management after Campaign Backfires

Posted on: 30, Jul 13

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management, Twitter 1 Comment

Stop, think and listen – a necessary social media pre-publishing fire-drill Panera Bread wanted to give the fact that it uses only antibiotic-free chicken a little PR boost, so it did what many organizations are doing and took to Twitter. The popular fast-casual chain created a new profile, @EZChicken, complete …

How-To: Turning off Twitter Tracking

Posted on: 11, Jul 13

Erik Bernstein crisis communications, crisis management, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, Twitter Leave a Comment

Make it easy for users to disable tracking services, or face potential reputation backlash as a result It seems like every brand wants to track our activities online, and people are sick of it! But, you may ask, if you’re not doing anything wrong, why are you worried? Consider this …

Crisis Management Advice for Golden Corral

Posted on: 09, Jul 13

Erik Bernstein crisis communications, crisis management, crisis management expert, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internal crisis management, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management, strategic reputation management Leave a Comment

Buffet chain’s reputation on the line after disgusting video goes viral It’s a lesson we hammer repeatedly with clients and on this blog; the pervasiveness of cell phones means the question is not if your organization’s shady practices will be exposed, but when. Case in point, the latest viral video …

Clorox’s Social Media Crisis Management #Fail

Posted on: 03, Jul 13

Erik Bernstein communications, crisis communication, crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Facebook, internet crisis management, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, social media crisis management Leave a Comment

How did this one ever get the green light? In a move that’s making a serious run for “most preventable crisis of the year,” Clorox published an article on its Facebook page late last month that degraded the parenting skills of men in just about every way possible. Be prepared …