Reputation Versus Expectations in the Autonomous Vehicle Industry

Erik Bernstein crisis management, reputation management Leave a Comment

Reputation Versus Expectations in the Autonomous Vehicle Industry By Jonathan Bernstein & Grayson Brulte The severity of reputation crises is inversely proportional to the expectations stakeholders have about the organization or individual in crisis. [Jonathan Bernstein] One of many reasons for close integration of crisis preparedness and operational planning is …

Why Everyone Who Touches Your Social Media Accounts Must be Crisis Trained

Erik Bernstein internet crisis management Leave a Comment

When the need to respond to complaints clashes with a lack of training dangerous sparks can fly Dealing with online reputation is a regular part of doing business today, so much so that many overlook how disconcertingly easy it is for even an employee who means well to bring you into …

Snapchat and the Story of Predictable Questions

Erik Bernstein crisis management Leave a Comment

There’s no excuse to not come prepared for easily anticipated issues Snapchat certainly holds a spot as a darling of the social media world, but that doesn’t mean it’s immune to controversy. One of the most popular features of Snapchat are the various “lens” filters users can apply, which put …

Delta’s Slow Communications Takeoff Means Reputation Troubles

Erik Bernstein crisis management Leave a Comment

There’s no room for a sluggish response to a predictable situation Sometimes, $%@! happens. What really matters is how you handle it. When an outage in Delta’s systems left passengers around the world stranded, the airline failed to step up to the challenge in a timely fashion, and is taking serious reputation …

5 Easy Ways to Guard Your Online Reputation

Erik Bernstein online reputation management 1 Comment

Simple steps to improve your online reputation management Your reputation is your most valuable asset, yet the vast majority of companies don’t take basic precautions to protect their own until they’re knee-deep in a mess. You can’t avoid every crisis, but you can create a cushion of goodwill and positive …

Infographic: Preparing for Crisis Communications

Erik Bernstein crisis communications Leave a Comment

Plan ahead and reduce the impact of negative situations We’ve had the pleasure of guest lecturing classes at the USC Annenberg School of Communication and Journalism, and we can tell you first-hand there are some brilliant minds at work there. With a focus on educating the next generation of communications pros …

Crisis Management Alert: Wireless Keyboards Vulnerable to Attack

Erik Bernstein cybersecurity 1 Comment

Could hackers be stealing your data from hundreds of feet away? With just under $100 in equipment, attackers with the right knowhow can see every keystroke you enter on wireless keyboards from a number of major manufacturers. Not only that, but they’re also able to send commands via your keyboard, which …

Crisis Management Quotables…on CEOs as Brand Ambassador

Erik Bernstein crisis management quotables, crisis management quotes Leave a Comment

Looking at how company leadership reflects directly on your reputation Today more than ever, the line between marketing and reputation management is blurred. If you want to stand out as an expert on either side of that line you have knowledge of how reputation affects selling, and vice-versa. The inspiration …

Ruckus in Rio as Olympic Games Draw Near

Erik Bernstein crisis management, Olympics 1 Comment

Reputation issues could plague the city long after the Games are gone The opening ceremonies for the Rio Olympic Games are less than a week away, and yet the very same issues we discussed in December 2015 (and then some!) continue to plague the event. Teams from several countries arriving …

Prepare and Prevent: Violence Impacting the Workplace

Erik Bernstein workplace violence Leave a Comment

Reducing the impact of sudden attacks Violence impacting the workplace, including terrorism, is on the rise. Though it’s not pleasant to think about, working to prevent and preparing to handle active situations in advance can protect human life and reduce the impact to your organization. We favor a holistic approach …

Crisis Management Analysis: Security Robot Topples Toddler

Erik Bernstein crisis management, Crisis Response Leave a Comment

Would the tech company behind this creation show a human side, or deliver a response that raises questions about compassion? For the many companies pushing automation and robotics as the wave of the future, the scenario is a nightmare — a 300 lb security robot knocks down and runs over …

Internet of Things Helps Food Industry Crisis Management

Erik Bernstein food industry crisis management, recall crisis management Leave a Comment

Smart sensors help prevent foodborne illness crises and loss We’ve discussed the crisis management risks that accompany the “Internet of Things”, or linking of just about every device to the ‘net. Despite those dangers, the IoT also brings opportunities to prevent and spot risks before they become major problems. In the wake …

Guest Post: IT Security and Your Business’ Reputation

Erik Bernstein information security, reputation management Leave a Comment

[Editor’s note: This guest post comes to us from David Share, director at London-area IT support and service firm Amazing Support. In it, David takes a look at the impact IT security issues can have on that all important asset – reputation.] When a business broaches the subject of IT …

Crisis Management: Reducing Severity and Impact of Recalls

Erik Bernstein recall crisis management 2 Comments

Catching product issues before they create big problems is key to reducing the reputation impact of recalls There has been a serious increase in recalls over the past several years. In large part this is due to greater awareness – consumers are VERY aware of how to let companies and their peers …