Think Before You Promote

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online reputation management, PR, public relations, reputation management Leave a Comment

Consider carefully, or you could create your own crisis management scenario In Oakland, CA, a city where the burglary rate climbed over 40% last year, Mayor Jean Quan came under fire after members of the public discovered that a lockpicking class was being promoted in her weekly newsletter. An Oakland …

Cracked Buses, Broken Business

Erik Bernstein crisis communications, crisis management, Crisis Prevention, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, reputation management Leave a Comment

Neglecting even basic crisis management, Fung Wah buses are no more When Massachusetts inspectors found cracks in Fung Wah bus frames, we knew the discount carrier line had a crisis on its hands. What we didn’t expect was just how fast things would go from seemingly repairable to completely out …

Cover Ups are so Passé

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

Stick to Crisis Management 101, admit your mistakes When it was announced that traces of the agricultural chemical DCD had been discovered in milk powder produced by New Zealand dairy company Fonterra, and, even worse, that Fonterra had discovered the problem months before it became public knowledge, it created an …

Crisis Management & Cyber War

Erik Bernstein crisis management, crisis preparation, Crisis Prevention, cyber threats, Cyberheist, cybersecurity, Erik Bernstein, hackers, hacking, internet security, Jonathan Bernstein Leave a Comment

Defend your virtual borders We recently wrote on the NY Times Hacking and what it means to you, but the latest news from the world of cyber-threats makes that attack look like small potatoes. In a groundbreaking move, U.S. computer security firm Mandiant released a 60-page account of activities conducted …

Ducking Reporters, Literally.

Erik Bernstein crisis management, crisis preparation, Crisis Prevention, crisis public relations, Erik Bernstein, Jonathan Bernstein, media relations, media training, PR, public relations, reputation management 2 Comments

Why you need to include media training in your crisis management prep Knowing how to handle media relations is one of the core components of crisis management, but to this day there are very few organizations that really take it seriously. In a recent case study, published on Ragan’s PR …

Dead Body Found in Water Tank: a Hotel Crisis

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

No playing ostrich with this one, crisis management is needed, and fast The story of the young woman who disappeared late last month and was found dead in a hotel’s water tank this week is still being unraveled, but what’s certain is that the Cecil Hotel, located in Los Angeles’ …

Twitter, Where’s Your Response?

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, internet reputation management, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management, social media, Twitter Leave a Comment

Silence is a major crisis management no-no In case you’ve missed the social media headlines of the past couple days, the Twitter feeds of both Burger King and Jeep were compromised, big time. Burger King was the first to be hit, and the hacker (or hackers) gleefully defaced its profile, …

Every Avalanche Starts Somewhere

Erik Bernstein crisis communications, crisis management, crisis management training, crisis preparation, Crisis Prevention, crisis training, Erik Bernstein, internal crisis management, Jonathan Bernstein, reputation management Leave a Comment

Large crises often have their roots in small incidents It’s painfully common for organizations to only learn invaluable crisis management lessons AFTER they’ve experienced costly problems of their own. Thing is, there are plenty of people messing up out there, and you can save a lot of time, money and …

Canadian City’s Rogue Tweet Crisis

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online reputation management, PR, public relations, reputation management, social media, Twitter 4 Comments

Errant tweets, offended followers and weak crisis management – a bad combination The city of Vaughan, located a bit north of Toronto, was the latest organization to find itself in crisis as a result of rogue tweets. Last week, in the midst of a snowstorm, the following tweet went out …

Practice for Crisis Preparedness

Erik Bernstein crisis management, crisis preparation, Crisis Prevention, Crisis Response, crisis simulation, crisis training, Erik Bernstein, Jonathan Bernstein Leave a Comment

Perfect crisis management takes practice, practice, practice Practice makes perfect. We’ve heard it from parents, teachers and coaches all of our lives, so why do so many organizations neglect the fact that they need to practice their crisis management plans in order to effectively put them into practice for the …

Horsemeat Crisis Stampedes Across Europe

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, horsemeat, Jonathan Bernstein, PR, public relations, reputation management Leave a Comment

What crisis management steps should EU meat producers take as scandal grows? [WARNING: The following blog post may contain puns dangerous to one’s sanity.] As British police and regulators raid meat processors and slaughterhouses with unbridled enthusiasm, and French prosecutors open a formal judicial investigation into whether there was fraud …

PepsiCo Removes Controversial Ingredient after Online Petition

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online crisis management, online reputation management, PR, public relations, reputation management Leave a Comment

Although the company denies its actions were influenced by an online petition that received more than 200,000 signatures, the 15-year-old who started the petition has claimed victory. Corporations are being held accountable by the public like never before thanks to the Internet. Beverage giant PepsiCo announced that it would no …

Crisis Simulations for the Win

Erik Bernstein crisis communications, crisis management, crisis preparation, Crisis Prevention, crisis public relations, Crisis Response, crisis simulation, crisis training, disaster preparedness, Erik Bernstein, Jonathan Bernstein, public relations Leave a Comment

As in other pursuits, you have to train to be good at crisis management Would you step on stage to perform a play without ever going through rehearsals? Do you think you’d be successful at the free-throw line if you skipped every practice? The answer, obviously, is no, yet organizations …

Eating Mr. Ed

Erik Bernstein crisis communications, crisis management, Crisis Prevention, crisis public relations, Crisis Response, Erik Bernstein, Jonathan Bernstein, online reputation management, PR, public relations, reputation management, social media Leave a Comment

Vendors in crisis management mode after horse meat found in “beef” burgers Last week many shoppers in the UK and Ireland were dismayed to hear that they very well may have eaten horse meat when consuming what they believed to be pre-made beef burgers sold in several popular supermarket chains. …

L.A. Catholic Officials Caught in Scandal…again

Erik Bernstein crisis management, Crisis Prevention, crisis public relations, Erik Bernstein, Jonathan Bernstein, public relations, reputation management Leave a Comment

New documents further damage an already-battered reputation As a result of ignoring the basic tenets of crisis management, not to mention human decency, for years the Catholic church takes a major reputation hit every few months as new revelations expose the scope of child molestations by clergymen, as well as …